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Solutions for Business Intelligence & Predictive Analytics

In a highly competitive world, where hundreds and thousands of companies provide the same service, the company with the best understanding of its market is the company that will have the information necessary to build momentum in any market.   Finding the right information, however, is the challenge. 

Challenges in Business Intelligence

As a result, business intelligence (BI) and predictive analytics solutions have become critical to the functioning of all businesses, large and small.  Like trying to find ‘the needle in the haystack,’ these solutions enable companies to sift through large amounts data, extract pertinent information and turn that information into knowledge from which actions can be taken. However, given the global nature of the information that companies want to access and analyze to penetrate new markets, much of the data is in foreign languages, making it difficult to analyze within applications that only support a few languages.

Business Objectives for Business Intelligence

At a fundamental level, BI and predictive analytics companies have two main objectives: enhance the value of the products and solution they provide to customers and as a consequence, derive additional lifetime revenue from a customer. 
 
Given the growing demand to analyze information in several languages and the objectives for BI and predictive analytics companies, there is an untapped opportunity to utilize language translation within these applications to:

  • Defend the current install base & leverage install base for add on sales
  • Establish competitive advantage & broaden market potential/user base
  • Enable customers to manage unstructured, foreign language digital content
  • Deliver complex enhancements and new products quickly

However, given the amount of data that needs to be quickly translated to quickly and effectively analyze the data, human translation is not feasible.  

The Language Weaver Solution

Language Weaver delivers a solution that cost effectively lets end customers translate everything in near real-time.  All information, regardless of the original language, can then be analyzed with a BI/predictive analytics application. 

Language Weaver’s translation products are tolerant of errors and can quickly be trained to understand the terminology of a particular domain, making the solution ideal for both structured and unstructured content. 

Integration of Language Weaver adds value to business intelligence and predictive analytics solutions by:

  • Enabling end users to make effective decisions and sentiment analysis in multiple languages and markets
  • Increasing customers return on marketing & sales spend through accurate market feedback on a regional basis
  • Acting as a force multiplier by giving end users the opportunity to leverage BI ROI with multi-language support within a common solution set

Interested in learning more about integrating your business intelligence or predictive analytics solution with Language Weaver’s Enterprise Translation Products?

Learn more about how Language Weaver enables its partners >>